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Online Reputation Management


online reputation management 310x433
License freeware

Description


A Positive Online Reputation Won’t Grow Your Business?

Do you think your online reputation has NO impact on your level of success?

If so, you may be shocked to learn that consistent online reputation management is critical when it comes to building trust, increasing brand awareness, and protecting your business.

When it comes to generating more leads online, positive customer reviews are powerful.  In fact, did you know that 79% of consumers trust online reviews as much as personal recommendations?

But online reputation has a lot more benefits associated with it:

SEO Benefits – Search engines love constantly updated content and every new customer review, comment, or mention is considered fresh content. For instance, the more reviews you get on review sites such as Yelp, Google My Business, and Yahoo Local, the higher your listings will rank. This type of content is more likely to drive sales than simple blog posts because it is focused on genuine recommendations that come from people who have actually used your products or services.

Closer Customer Relations – Let’s say a customer posts a review about something negative in regards to your product or service. You write back, apologize, and fix the problem. Not only are you likely to earn thanks and praise from that customer, but anyone else who has seen that conversation will be impressed by the way you handled the situation.

Brand Monitoring – If you do not monitor what is being said about your brand online, you let other people determine the viability of your products and services. That’s because if you don’t know what is being said, you have no chance of addressing it. A solid online reputation management campaign will ensure that you actively stay on top of what others are saying about your business so you can take any necessary recovery steps should the need arise.


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